Web Design and Social Media Management for Yoka Fashions
YOKA Fashions, a brick & mortar fashion clothing store in Toronto, goes digital with our help building and designing their e-commerce store.
Launched e-commerce website during the pandemic
Before Fluency’s e-commerce website design, Yoka focused primarily on in-person retail sales. Due to the COVID-19 pandemic, the company shuttered its boutique in The Beaches neighbourhood of Toronto after more than 15 years in business. With our strategic web design, they were able to actually increase business during a tumultuous time in their business, with over $38,000 revenue in the first two months following site launch.
Fluency Digital provided a detailed digital marketing strategy and e-commerce website design with a comprehensive SEO strategy for a successful launch. Additional supports provided include e-commerce and digital marketing training, as well as ongoing e-commerce website management.
Over $60,000 in sales in from April-July 2021
5.8% increase in Instagram followers
200% increase in website traffic
1000% increase in newsletter subscribers
First-page Google search results for all Client-branded keywords and several inventory brands